Bert van der Feltz


    Mr. van der Feltz is President and CEO of the East-West Seed Group. Earlier he served as Senior Vice President of the company and a member of the Board of Management.

    As Senior VP, he focused on Sales, Business Development and Operations and played a key role in strategy planning and implementation, developing an effective and vibrant sales force, and establishing the East-West Seed brand, marketing strategy and execution across all companies.

    Previously he served as Managing Director of East-West Seed International, a company which he helped start in 2000 to spearhead the internationalization drive of the Group. Under his leadership the 'East-West Seed International' brand was launched in India, the second largest vegetable consuming country after China, where it is now in the top five most purchased vegetable seed brands.

    Mr. van der Feltz later introduced the East-West Seed International brand to many countries, including Myanmar, Africa and Latin America. The company is now exporting to over 60 countries, reaching more and more vegetable farmers in the tropical world.


    Team :

    Current position : President and CEO of the East-West Seed Group

    Works for East-West Seed since : 2000

    Based in : Nonthaburi, Global


    Rotterdam School of Management,Erasmus University

    MsC in Business Administration

    Other Team Members

    Ard Groot

    Ard Groot comes from seven generations of seedsmen who formed the foundations of the Dutch seed industry in Enkhuizen, The Ne...

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    Simon Groot

    Simon N. Groot is the founder of East-West Seed and the World Food Prize Laureate 2019.Simon Groot is a 6th generation descen...

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    Rutger Groot

    Rutger Groot is a member of the supervisory board of East-West Seed (since 2006) and concurrently chairs the East-West Seed K...

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    Dilip Rajan

    Dilip joined East-West Seed as General Manager for India in June 2018. He has over 25 years' international experience wi...

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    Simon Jan de Hoop

    Very excited to be part of a company that had to be built up from scratch.One of the very first employees to join back in 198...

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    Michel Devarrewaere

    Mr. Devarrewaere has over 28 years of experience in the seed industry in both the public and private sectors, where he held t...

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